One day, I visited my cousin who owns an organic home-made super mild teen make-up. I watched her closely as she was going to be the topic of my Marketing 101 project: Ideas on Home Based Internet Business. Since she got most of her clients online, I decided to study what she was doing for my report.

She showed me her website which she said was improved by an Organic SEO group of experts so that it would be optimized. I asked her what that was and she said, every time a person types in a certain search in Google, and her keywords or some other phrase close to it would be searched, her online site would pop out first. I was like, what? I didn’t get that. She just giggled and told me step by step.

She said that her business is about teen make-up. So if I was a teen looking for make-up online, and I type a search for TEEN MAKE-UP, her website appears on top of the list. People will click it first since it is on top and then, most likely buy from her. Wow. I never thought of it that way. So that is how she was earning. She also explained more things to me, something about that SEO consultant service which made her moneyed. I wrote down everything to the dot and went to school the next day enthused and ready.